E-Commerce

6 Advantages of Having A 3PL Fulfilment Partner

By
Ragupathy MM
Published on Jul 13, 2022
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As a modern-day entrepreneur, you must be aware that the secret to a thriving business lies solely in earning customer goodwill. For that, you need to have a stellar product line, top-notch customer service, and of course, a foolproof fulfillment system. Most brands today tend to focus more on the first two while outsourcing their order fulfillment process to a 2PL or 3PL logistics provider. What’s the difference? Let us elaborate:

A second party or 2PL logistics provider handles doorstep delivery for you while you pick, pack and ship your own orders. Meanwhile, a third-party (3PL) logistics provider manages complete end-to-end order fulfillment for your business. This includes warehousing, first mile pickups, and last mile deliveries. Don’t worry about your Cash on Delivery (COD) or returns (RTOs) anymore, your Integrated Fulfilment partner has you covered. In other words, a 3PL partner “integrates” the entire fulfillment process for you, while you can focus on your business.

According to Statista, the 3PL logistics market in India is pegged to reach INR 1.2 trillion by 2025. The number itself indicates why most top brands today are opting for a 3PL fulfillment partner, as opposed to an in-house logistics division.

Check out this cool infographic to understand how the entire integrated fulfillment process works.

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Here are six top advantages of choosing a 3PL fulfillment partner as a growing e-commerce business in 2022.

1) Reduce Shipping Costs

Cost-effectiveness is the biggest advantage of outsourcing your order fulfillment to a 3PL provider. You don’t have to rent a warehouse, hire new employees or spend countless hours on picking, packing, and shipping.

At the same time, you can avail bulk discounts by having storage, packing, and distribution, all under one roof. What more? Some 3PL partners like Blowhorn will even monitor and track your inventory with their internal software, completely free of charge.

2) Ease of Scaling Up Anytime, Anywhere

Word of advice always chooses a 3PL partner with a pan-India presence. This way, you get the chance to expand to any new Pincode or even another city without any hassle. Your fulfillment provider will boost your sales by giving your brand access to untapped markets.

During seasonal or festive spikes in sales, you can also scale up smoothly with an established 3PL firm. For instance, farm-to-table startup scales up its operations multiple folds with Blowhorn during the mango season without worrying about drop-in service quality or delivery times.

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3) Fastest Delivery Times

Your customers want convenience delivered to their doorstep at the earliest. In addition, the pandemic has increased the demand for same-day delivery for almost all commodities, including food and groceries.

The best 3PL services tend to operate a large fleet of vehicles across the country, reducing the delivery time to less than 24 hours. Imagine your customer’s delight in receiving their item within just a few hours of ordering it!

4) The magic of micro fulfillment centers

Micro fulfillment centers are perhaps the best innovation in logistics in recent times. Premium 3PL providers maintain a vast network of micro fulfillment centers near your customer’s locations. This eventually helps to bring down the delivery time by loads.

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5) Use of technology

Technology is the founding framework of the modern business world, and logistics is no exception. Using the latest tech to track items or secure inventory helps to run the fulfillment process more smoothly. When finding the right 3PL partner for your brand, make sure to choose a firm that optimizes its operations with the help of technology. For instance, at Blowhorn, our AI power route optimization and automated order management system ensure the fastest delivery times

6) Your business, our commitment

No one makes your product better than you. No one sells them better than you as well. So why waste time worrying about logistics issues when you can focus more on the core aspects of your business? This is where a trusted 3PL partner can come in handy. While they handle all your fulfillment needs, you can invest your time in R&D, marketing, or expanding into new customer bases.

To learn more about integrated fulfillment or to get logistics services tailored as per your business requirements, our experts are only a click away. Click here to boost your brand now. You can also [sign up] (https://blowhorn.com/contact-us?utm_source=website&utm_medium=blogpost&utm_campaign=signup) with Blowhorn in minutes and give your business the edge over competitors.

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