E-Commerce

Top 5 Tech Platforms To Build Your ECommerce Website

By
Sayantani Nath
Published on Jul 15, 2022
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Starting a business in 2022 is impossible without having a prominent online presence. In post-pandemic times, having your own website is the fastest and most convenient way to reach your customers. This is where eCommerce website builders like Shopify, WooCommerce, Magento, and others come in handy. With user-friendly interfaces and top-notch tech frameworks, these platforms can help you launch an online store in minutes.

However, many new business owners often make the mistake of choosing the wrong eCommerce platform for their brand. This eventually ends up hurting the business. While there are tons of options to choose from, you should ideally opt for a platform that is:

  • Customizable

  • Easy to integrate

  • SEO-optimized

  • Supported by the latest technology

  • Easy to scale

  • Secure

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Whether you are a beginner in the world of eCommerce or a seasoned entrepreneur, it is important to research thoroughly before launching your online business. Here is a comprehensive list of the top 1. ten eCommerce builder platforms where you can build your eCommerce website.

1. WooCommerce

Presently, WooCommerce holds 29% of the market share in the eCommerce sector. There are more than one reasons why WooCommerce is used so extensively by business owners globally. The Open Source Development Platform comes with a wide range of themes to choose from, marketing tools, an in-built payment portal,s and customization options. It also provides the advantage of:

Flexibility on type of products

You can easily customize your WooCommerce account to accommodate any product or service you are selling, be it a physical commodity or a virtual product.

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Library with 400+ Extensions

Easily set up payments, shipping, accounting or any other functional advantage using the WooCommerce library of extensions.

Higher SEO Ranking

If you are building your site on WooCommerce, you are already having an upper hand over your competitors in terms of SEO rankings.

Seamless Integrations

Primarily run on WordPress, WooCommerce provides the competitive edge with seamless integration with a number of other service providers. For instance, you can set up Blowhorn as your logistics partner by easily connecting your WooCommerce site with our APIs.

2. Shopify

Shopify is perhaps the most popular tech platform to build your eCommerce website on. Aside from the commonly talked-about features like quick setup, mobile-friendliness, top-notch marketing tools, and good customer service, Shopify also has a series of advanced features that can take your online business to the next level. These include:

Abandoned Cart Recovery

Statistics show that 7 out of 10 customers will tend to add your products to the cart but then abandon them just before checkout. Shopify allows business owners to get insights into the customers abandoning their carts. This allows you to send a reminder email to those customers and perhaps increase your sales.

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Auto-calculation of shipping charges

Once you integrate a carrier like Blowhorn with your Shopify site, the platform automatically calculates shipping charges for your customer, based on their pin codes.

Easy integration with Facebook

Many small business owners today use Facebook Marketplace to start off their online shops. Even after you set up a dedicated website on Shopify, you can easily integrate your Facebook profile and capture the existing traffic from the Facebook store.

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3. Magento

Did you know that ‘Magento’ is a more searched term on Google than the term ‘eCommerce’ itself? The open-source eCommerce platform is growing in popularity among modern entrepreneurs for a number of reasons. A few of those deserve special mention:

Catalog management

Experts agree that Magento has the best catalog management system among all other eCommerce building platforms. With Magento, you can showcase your virtual products and their features, edit or delete product reviews, manage your entire inventory, and even do dynamic pricing.

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Easy Product Browsing

When it comes to providing the ultimate shopping experience to your customers, Magento comes in first in terms of product browsing convenience. It provides functions like zoom-in and zoom-out on product images, displaying stock availability, wishlist addition, multiple images per product, and much more.

Payment & Shipping

With Magento, you can easily integrate payment gateways and shipping services in just a few clicks. It supports multiple payment channels as well as a wide range of shipping solutions in your location.

4. OpenCart

If you are looking for an eCommerce platform on a budget, look no further than OpenCart. Despite being highly customizable and extendable, it charges no monthly fees! More than 3,620 brands in India have chosen OpenCart for their online operations, and for reasons more than one.

Multi-currency

The multi-currency extension allows you to display your product prices in a number of different currencies.

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Multi-lingual

With OpenCart, you can operate your website in multiple languages to expand your customer base across the country.

Integration with 100+ payment gateways

The advanced (paid) version of OpenCart can integrate with over hundreds of payment gateways from around the world.

However, some users have complained about the slow loading speed for OpenCart sites as well as the limited built-in marketing resources.

5. Dukaan

Dukaan is highly popular among small business owners in India, especially since it enables you to start your online store in just a few minutes. It is particularly favored by entrepreneurs who are not so tech-savvy, thanks to its easy-to-navigate user interface. The best features of Dukaan include:

Hassle-Free Onboarding

A functional phone number and your business’s name. That’s all you need to set up your storefront on Dukaan.

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Business Tools Suite

Dukaan offers an extensive range of business tools like privacy policy generators, free slogan makers, QR Code generators, GST calculators, etc, which can be easily integrated with your website.

WhatsApp Chat Support

This feature allows you to connect with your customers from anywhere in the country via WhatsApp chat. Talk about convenience!

In the recent few years, hundreds of brands have built a prominent online presence with the help of these eCommerce platforms. Many of them have chosen Blowhorn as their trusted 3PL partner, primarily because we provide something that most shipping companies in India are yet to achieve — same-day delivery. Additionally, integration with Blowhorn is now a matter of minutes, thanks to our advanced tech framework. So if you are looking to launch an online business, contact Blowhorn to cover your end-to-end fulfillment needs.

You can also [sign up] (https://blowhorn.com/contact-us?utm_source=website&utm_medium=blogpost&utm_campaign=signup) with Blowhorn in minutes and give your business the edge over competitors.

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