We may not give much thought to logistics in our day-to-day functioning but the truth is we all are being impacted by it almost every day. Come to think of it, you are the end consumer of a complete logistics process whether you buy from a retail chain or online from an e-commerce website. But what if you’re on the opposite end of the spectrum – AND a start-up? You need a very efficient logistics system in place to be able to create maximum impact. Here are 5 reasons why start-ups need logistics.
Smooth Execution A prerequisite for achieving your start-up’s objective is to have a clear-cut logistics strategy. Many start-ups find it difficult to deal with logistics providers and find the best prices – say which logistics provider would offer the most efficient mini truck booking. A better strategy is to predict their yearly logistics volume so that one knows the overall cost to the company and consequently chooses the best logistics option.
Effective rollouts The process of logistics, as we know already, isn’t just the transportation of goods and services from the point of origin to the point of consumption but of information too. An efficient logistics provider can get your message out much ahead of your competition – a definite leg up.
Costing There are numerous logistics providers and goods transport service companies offering transparent pricing that is both cost-effective and involves no hidden charges. This makes a huge difference when calculating the gains. You can compare, for instance, the costs involved in truck booking online from among the various logistics providers and decide for yourself.
Matching demand and supply efficiently Goods transport services companies now are increasingly technology-driven and thus can help start-ups understand the aspects of the whole process and provide insights that can be used for decision-making. The insights help a great deal in overcoming hurdles and scaling up.
Tracking and customer support Communication and tracking support provided by logistics providers go a long way in ensuring customer satisfaction and repeat customers. The last thing you would want as a start-up is to worry that your customers are not being able to track the whereabouts of the mini goods carrier that has their shipment. Think how much it speaks of a company that has a solid customer service team for assisting customers with whatever query they might have.
No wonder why start-ups in India are going to 3rd and 4th party logistics solutions making it a lot easier, smoother, more efficient, and cost-effective than what would happen in-house. In this fast-changing consumer environment, being ahead of your competitors is a definite propellant that any young start-up needs, and logistics help you do just that.
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