Six Ways D2C Brands Won The Logistics Game With Blowhorn
By 2026, the Direct-to-Consumer (D2C) sector in India is slated to reach a market valuation of $200 billion. Amid the post-pandemic e-commerce boom, Indian D2C brands have experienced steady growth. As Tier 1 cities are nearing saturation levels in consumer acquisition, more and more D2C brands are eyeing Tier 2 and 3 cities next.
But how can a brand with core competence in say, fashion accessories, absorb a Tier 2 market with minimal wastage of resources? The answer lies in good logistics. For a D2C company, choosing the right logistics provider is extremely crucial as it can make or break the brand.
With a presence across 160+ cities, Blowhorn has emerged as one of India’s leading logistics providers. Top Direct-to-Consumer brands like Decathlon, and The Whole Truth Foods trust Blowhorn with their logistics, as they have scaled up across multiple cities through the latter’s pan-India network. So if you are a D2C company aiming for high growth in the next few years, here are not one but six reasons why you should choose Blowhorn:
1. Same Day Delivery Under 4 Hours
At a time when 10-minute delivery is the new market fad, many D2C brands still take 3-4 days shipping time. Meanwhile, Blowhorn guarantees same-day delivery for all their orders, with 74% of deliveries made in under 4 hours. We are sure that none of your customers would say no to that!
Top brands like Decathlon and Flipkart Instakart have partnered with Blowhorn and brought down their average delivery time by at least 20%.
2. 15% Rise in Repeat Purchase Behavior
Who does not love repeat customers? The simple choice of the right 3PL partner (read Blowhorn) can help expand your repeat buyer base by 15%. The reason can be attributed to 100% SLA fulfillment. Yes, you read that right! Brands working with Blowhorn have experienced a steady rise in repeat purchase behavior after using their services.
3. Rejections Decrease by 50%
“We love RTOs” — said no D2C company ever. Return to Origin orders has always been a headache for consumer brands. It negatively impacts the bottom lines, owing to stockpiling and inventory mismanagement.
Thus all D2C brands always aim to reduce RTOs as much as possible. It is no different with the D2C clients of Blowhorn. In their case, Blowhorn’s seamless logistics services have proven to decrease the volume of RTOs and reject orders by as much as 50%. Plus, with digital tracking of return orders, companies never have to worry about losing another package to the black hole of returned inventory.
4. Pan-India Dark Stores
For the uninitiated, dark stores are intra-city micro-warehouses dedicated to “click and collect” services for eCommerce companies. Dark stores are highly important for modern Direct-to-Consumer businesses to ensure a quick delivery.
Blowhorn has dark stores all over India, which have been instrumental in providing 4-hour delivery SLAs for D2C brands. Companies can store their products at Blowhorn dark stores completely free of cost. These are then dispatched to the end customers via trained delivery executives.
5. No minimum order quantity
Whether you have 2 or 2000 packages to deliver, you can avail of Blowhorn’s services anytime. The ‘no minimum order quantity policy enables businesses of all sizes to experience Blowhorn’s premium service. In addition, D2C brands get flexible scalability with Blowhorn, depending on peak seasons and customer behavior.
6. Vehicles agnostic model
Imagine you own a consumer electronics brand. You might need a heavy tonnage truck for transporting your goods from the manufacturing hub to the warehouse. For your last mile logistics, a two-wheeler can help penetrate better in Tier 2 & 3 cities. At Blowhorn, you can get both types of vehicles under one roof.
Blowhorn’s nationwide fleet of 45000+ vehicles (of all sizes) caters to all types of businesses, irrespective of order size and volume. For D2C brands, there is hardly another one-stop shop for all your transportation needs.
Blowhorn will deliver before time, come hell or high waters. So if you are a D2C brand aiming to scale up your business and retain customers, choosing a seasoned 3PL partner like Blowhorn can help immensely. To learn more about our services and customer success stories, visit our website www.blowhorn.com.
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